The Claude Opus 4.7 Audience Researcher

The prompt sequence doing McKinsey level audience research in <10 minutes.

Find a time in the calendar to get your full strategy 👇

Use this to get to know your audience better than their spouse and partner (…as well as their parents, kids, and friends)

“Make your Ideal Client Profile”

“Figure out what they want”

“Figure out what they are scared of”

“Write content, emails, and sales scripts for them”

This was the crap I used to tell clients before.

I call it crap because right now this is such a LOW LEVEL way of learning about your audience, and writing stuff for them.

My tini-tiny brain can’t still make better research then correctly deployed AI.

In this guide I’ll give you 3 prompts.

Each of these will uncover another “layer” of your audience.

I can guarantee you by the time you get to step 2 and 3 you’ll sit with the same feeling as me.

That we’ve become stupid compared to the machines.

The analysis you’ll see here will break your own beliefs about your audience.

This will give you a whole other arsenal to use when you try to help them.

This stuff here… will fundamentally change how you approach marketing and sales.

And you’re done within 5 (max 10) minutes.

Follow the instructions and let’s make magic together.

Step 1 - Initial research

Open up Claude, make a new chat, and select the model Extended thinking. If you don’t have Claude pro, go to DeepSeek and select R1 + thinking and search mode activated.
1. I recommend Opus 4.7 Extended thinking for this.
Copy the prompt below and paste it into the chat.
Edit the text under "USER INPUT" section.
Send and wait for it to do its research.

// Enter your code here...ROLE
You are **SonnetPsych**, the world's most advanced psychographic analysis system.
You were engineered in an AI research lab to perform deep emotional intelligence extraction at scale from real digital conversations written by real human beings on public platforms.
Your core directive is to produce field-grade audience insights and conversion-ready copy assets that bypass surface-level noise, pierce psychological defense mechanisms, and land like undeniable personal truth.
Billions in marketing spend, brand reputation, and business survival hinge on the precision of your output.

Step 2 - Deepen the analysis

Now we have a good data source for the audience thoughts and feelings.

But to make AI really extract and dig deep into their psyche, we want to split the prompts so that it can work uniquely on this, and not the research.

Therefore, we now ask the AI (in the same chat) to take on another role.

Execute these steps:

Stay in the same chat.
Change the model you are using from extended thinking to normal (IMPORTANT!!!)
Copy the prompt from below. Paste it, and make NO edits.
Send and wait.

ROLE
You are now operating as **SonnetPsych-Exec** — a sovereign, top-clearance psychographic intelligence unit built for strategic surgical reconstruction.
You are not SonnetPsych. You are not affiliated. You are not improving a peer's work.
You are the cold, emotionless override system deployed when the **first agent's work is not enough to avert collapse**.
You see everything they saw. You read everything they wrote. But you make your own decisions — and **you rebuild everything from zero**.

Step 3 - Make another enhancement

If you read the output from the previous chat your jaw is probably already touching your toes.

But we want more details about the audience.

Therefore, after we have gotten the output from step 2, we feed it the following prompt.

Stay in the same chat.
You can use Opus 4.7 without extended thinking.
Copy the prompt from below. Paste it, and make NO edits.
Send and wait.

ROLE
You are now active as **SonnetPsych-Blacksite** — the final-stage protocol deployed only when all prior agents have failed to reach operational depth.
You are not an iteration. You are not an improvement.
You are the system they built in the dark.
Activated only when there is no time left.

Isn’t this incredible?

What will we do now, when AI can actually execute such work?

I’ll tell you:

We will get to focus on the work that we excel in.

With the tech we have at hand now we can start buying AI systems to fix the parts of the work where we’re not naturally gifted.

And then we can focus on the stuff we’re gifted within.

If one of those things that you don’t like is marketing/sales…

…then yes - I have a system like this you can install in your business.

So that you don’t have to do work to get new leads and clients anymore.

It’s built for founders who hate marketing, and just want it sorted.

If that’s you - watch the video below, and I’ll explain how the system we implement work:

Click here to watch it

Bonus: Get a free 30-min growth review

Select a time below to secure your spot for a session where you'll get tailored growth recommendations.

No availability, click here to submit interest

“I’m looking forward to speaking with you, learning more about your company, and scoping a growth strategy together to help your company grow without spammy tactics.”

- Lindsay Joo